Sanchit Sanga

Regional digital leader: Sanchit built and scaled digital capability across APAC (and later MENA) inside large agency groups. At Mindshare / GroupM he led search, programmatic, measurement and technology rollouts, ran the FAST initiative and helped set standards for brand safety and viewability — positioning Mindshare as a dominant regional digital offering. thedrum+2

Advisor and startup / adtech mentor: Since leaving the CDO role, Sanchit has worked as a principal consultant and advisor to adtech and story‑tech startups and regional tech businesses, helping them with market entry, commercial strategy, and product go‑to‑market in Southeast Asia and beyond. com+2

Industry advocate and subject-matter expert on brand safety and transparency: Frequently participates in industry panels and juries (Effies, IAB/MMA/Programmatic forums), and publicly advocates for measurement, verification and simplified value chains to improve trust in programmatic advertising. thedrum+2