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Simon Yi

Simon Yi

Co-founder at Myosin.xyz, Web3 and growth marketing expert

simonponders
New York, United States
Joined May 2026
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Myosin.xyz Team

Summary

Simon Yi is a seasoned growth marketer and entrepreneur with over a decade of experience, successfully transitioning from finance to digital marketing and ultimately co-founding Myosin.xyz. His expertise spans various agencies like VaynerMedia and R/GA, and he has led growth for several startups, three of which were acquired for a combined value of over $600 million. aribajahan+1
He is a pioneering figure in the Web3 space, having co-founded Myosin.xyz, a marketing DAO and product studio focused on user acquisition and accelerating blockchain technology adoption. His work at ConsenSys Mesh and the Rari Foundation further solidifies his commitment to decentralized technologies and community-driven models in the digital landscape. myosin+2
Simon also serves as a strategic advisor and angel investor to multiple companies and DAOs, including Mona, Roundhill Investments, Interseller, GenoPalate, and Investment DAO. This advisory capacity highlights his broad influence and continued engagement across various sectors, from traditional finance to emerging tech startups. theorg+1
His educational background includes two Bachelor of Arts degrees from the University of Michigan, one in Business Administration from the Stephen M. Ross School of Business and another in Economics. This dual specialization provides a strong foundation for his analytical and strategic roles in both traditional corporate environments and innovative startup ecosystems. theorg+3

Work

Education

Writing

Myosin's KBW Story

A co-authored article reflecting on Myosin's journey and growth, and the evolution of the crypto industry as observed at Korea Blockchain Week over three years.

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Unlocking the Power of DAOs and Web3 Marketing

A podcast interview where Simon Yi discusses his career pivot from finance to growth marketing and Web3, the concept of DAOs, and the vision behind Myosin.xyz.

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Chain Reactions Podcast

Co-founder of Myosin's podcast, which explores insights and discussions from Web3 builders.

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Notes

MBMatt Bondsaid
SYSimon Yi
has demonstrated outstanding leadership as a founder.

May 26, 2026

MBMatt Bondsaid they've seen
SYSimon Yi
make a significant impact in the crypto industry recently.

Apr 15, 2026

OJOlly Jonessaid
SYSimon Yi
has made a big impact growing the user base for early-stage SaaS or social network products.

Apr 14, 2026