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Morgan Livermore

Morgan Livermore

Founding Partner at Supercruise Capital, backing bootstrapping founders

morgan
San Francisco, California
Joined March 2025
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Summary

Morgan Livermore is a seasoned venture capitalist with a strong focus on early-stage technology companies, particularly those in SMB software, AI, developer tools, cloud infrastructure, fintech, cybersecurity, enterprise applications, and generative AI. His investment approach at Supercruise Capital is geared towards supporting bootstrapping founders, believing in efficient innovation and building sustainable businesses. evalyze+2
Throughout his career, including roles at Quiet Capital, Geodesic Capital, and Accel, Morgan has demonstrated a keen eye for transformative technologies and high-growth potential. He has been involved with significant investments in companies like JFrog, UiPath, GoFundMe, and Browserstack, showcasing expertise across various sectors from enterprise software to financial technology. mercury+1
Morgan is also a thought leader, sharing his insights on investment philosophy and technological trends through articles published on The Afterburner Substack and Medium. His writings delve into topics such as the benefits of bootstrapping, the investment opportunities in electrification, and the profound impact of APIs on the software ecosystem. substack+3
Beyond his professional endeavors, Morgan maintains an active interest in sports, particularly soccer, where he plays as a goalie for the Olympic Club Men's Soccer Team. This reflects a disciplined and team-oriented approach that likely translates into his professional life. mercury+1

Work

Education

Writing

The Case for Bootstrapping (to a point)

March 1, 2025

An article advocating for bootstrapping for most companies, arguing it's often superior to traditional venture capital. It highlights advantages like ownership, discipline, long-term vision, and market alignment, citing data and examples of successful bootstrapped companies.

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Unearthing Opportunity

November 1, 2024

An article exploring thematic investing at Supercruise, focusing on the future of electrification and the environmental impact of mining rare earth minerals. It suggests that technology can minimize this impact and presents investment opportunities in sustainable mining technologies.

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The API Flywheel and the Golden Age of Software

December 1, 2020

An article discussing the rise and wide-spread adoption of Application Programming Interfaces (APIs). It explains how APIs simplify software development, promote innovation, minimize issues, enable automation, and allow for integration and personalization, leading to a 'golden age of software development'.

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Hobbies

An avid Bay Area sports fan who plays goalie for the Olympic Club Men's Soccer Team, a passion evidenced since his high school days as a goalie for Branson. mercury+1

Notes

DWDavid Wieland (Motivate VC)said
MLMorgan Livermore
is one of the most thoughtful and effective venture capital investors they've worked with.

Oct 24, 2025

MGMatthew Garrattsaid
MLMorgan Livermore
has made a real positive impact on API tools companies through their investments.

Aug 11, 2025