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Jonathon Colman

Jonathon Colman

Content design leader, keynote speaker

jcolman
Dublin, Ireland
Joined August 2025
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26.3K connections
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HubSpot Design Product
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Meta Design Product
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Summary

Jonathon Colman is a distinguished leader in content design and UX strategy, currently serving as Senior Design Manager and Content Design Practice Co-Lead at HubSpot. His extensive career includes pivotal roles at major tech companies like Intercom and Facebook, where he led UX content strategy for various platforms including Marketplace, Analytics, and Platform. He is recognized for defining transparent recruiting practices at HubSpot and transforming content design approaches at Intercom to maximize impact. workingincontent+1
An accomplished keynote speaker, Jonathon has presented at over 90 events across nine countries on topics such as user experience, information architecture, content strategy, and SEO. His notable talks include "Wicked Ambiguity and User Experience," which delves into solving complex problems, and presentations on maximizing the impact of content design and transparent recruiting. jonathoncolman+3
Jonathon has a strong background in public service and non-profit work, having served as a Peace Corps Volunteer in Burkina Faso, West Africa, focusing on public health initiatives. He also spent nearly a decade working with environmental non-profits like The Nature Conservancy and Conservation International, where he leveraged early Web 2.0 platforms to build online communities and earned a Webby Award for his work. workingincontent+1
Academically, Jonathon holds an MS in Information Management from the University of Washington, a Certification in Human-Computer Interaction from Rensselaer Polytechnic Institute, and a B.S. in Scientific and Technical Communication from Michigan Technological University. His early career at IBM as a Lead Information Developer involved pioneering the shift from print to digital content in technical documentation, demonstrating an early aptitude for structured content and digital transformation. jonathoncolman+2

Work

Education

Writing

Wicked Ambiguity and User Experience

May 21, 2015

A keynote talk exploring how UX professionals address ambiguous, complex, and seemingly unsolvable "Wicked Problems" by drawing parallels from long-term projects like NASA's Voyager program and the Yucca Mountain Nuclear Waste Repository.

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The Epic List of Content Strategy & Content Design Resources

February 4, 2013

A curated list of over 200 resources, including books, blogs, journals, articles, conferences, and meetups, designed to help individuals learn about and contribute to the fields of content strategy and content design.

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Transparent Recruiting: A Better Way to Hire People

A talk on hiring designers and design leaders in a competitive market, emphasizing transparent recruiting practices.

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How to maximize the impact of content design

A presentation discussing strategies for content design leaders to prevent team burnout and maximize product impact, by optimizing resource allocation and avoiding context switching.

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Hobbies

Married to artist Marja Huhta, with whom he shares a dog named Prim. He has supported his mother-in-law, Marcia Huhta, in her recovery from a car accident. jonathoncolman+1