Igor Belogolovsky

CEO, Clever Zebo — digital marketing and conversion optimization specialist

igorbel

San Francisco, California

Joined February 2026

cleverzebo.com

linkedin.com

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15K connections

Summary

Digital marketing and conversion optimization leader: As CEO of Clever Zebo since 2011, Igor focuses on paid search, paid social, conversion-centric landing page design and A/B testing to drive measurable acquisition and revenue growth for clients. cleverzebo+2

Experienced SEM practitioner and advisor: Igor has published articles and contributed expert commentary on PPC, quality score audits and creative testing, and has shared advanced AdWords tactics via podcast interviews and industry writing. searchenginejournal+1

Community-minded volunteer and educator: Igor is active in local volunteer work (recognized as a volunteer of the month at 826 Valencia), indicating engagement with youth and community literacy programs in San Francisco. 826valencia

Writer and emerging children's author: Beyond marketing, Igor writes (including blog posts and industry pieces) and is listed as the author of a forthcoming picture book, demonstrating interests in creative writing and children's literature. cleverzebo+1

Work

Education

Projects

Writing

Get Over Your AdWords Performance Plateau (podcast / transcript)

October 21, 2015

Podcast interview and transcript discussing advanced AdWords tactics to push campaigns beyond performance plateaus (coverage includes device, geography and bidding strategies).