Federico Ruiz Guiñazú

Payments and fintech specialist who designs digital payment solutions and ecosystems; leads Leap Payments work across Spanish Latin America and focuses on loyalty, digital marketing and advanced analytics in payments. org+1

Senior McKinsey leader and office manager: served as Partner and Office/Location Manager for McKinsey's Buenos Aires office, combining client-facing partner responsibilities with local office leadership. mckinsey+1

Frequent industry speaker and conference contributor on banking, fintech, AI and the future of payments across Latin America, participating in events such as the Paraguay Banking Convention and AMBA 360. org+2

International and early-career experience spans trading desk roles and short-term business development in San Francisco, complemented by an MBA from Stanford GSB and an economics degree from Universidad de Buenos Aires. ambanet