
Antoine de Mereuil
Co‑founder at Primo; entrepreneur and GTM / sales leader
antoine
Paris, Île-de-France, France
Joined September 2025
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Summary
Repeat entrepreneur and operator who co‑founded Primo—an all‑in‑one IT platform for SMBs—and helped take it through seed fundraising and early commercial traction. At Primo he focuses on product/market fit and GTM for IT tooling targeted at small and medium businesses. getprimo+2
Experienced go‑to‑market and sales leader in French tech: built GTM functions and sales at Frichti (early commercial hire → Sales Director) and led sales efforts at Alan (Insurance and Alan Mind), giving him a background in scaling commercial teams at product‑led startups. audencia+1
Advisor and early‑stage operator: he advises startups (listed as board advisor roles) and draws on multiple founder experiences from his student ventures to inform product and commercial strategy for early teams. linkedin+1
Public presence and storytelling: appears on podcasts and is active on social platforms (X), sharing lessons on entrepreneurship, GTM and product building—he combines public speaking/interviews with practical builder experience. apple+2
Work
Education
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Hobbies
Interested in technology, music, entrepreneurship, food and innovation (self‑described on personal profile). about
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