
Pradeep Elankumaran
Product-led founder & CEO building AI-first consumer products
pradeepelankuma
Menlo Park, California
Joined March 2024
Network
3.4K connectionsKLSVKP
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Summary
Product‑first, serial founder who builds consumer products that pair tight engineering with strong product design — from Kicksend (photos) to Farmstead (AI‑driven grocery) to jo (voice and LLM agent). He repeatedly leads small, fast teams focused on latency, UX and operational rigor. businessinsider+2
Domain expertise in grocery logistics & operations: at Farmstead he combined predictive AI for ordering with micro‑warehouse last‑mile delivery and later surfaced Grocery OS as a product to help other operators stand up dark‑store operations faster. techcrunch+1
Growth & driver/operations background: prior product leadership at Lyft (driver growth) and video/product roles at Yahoo informed his operational view — especially around on‑the‑ground execution, routing and driver economics — which influenced Farmstead's hub/driver model. sfchronicle+1
Public thinker and community contributor: participates in YC (multiple batches as a founder), writes about retail strategy and grocery economics, and contributed to Mozilla's AI Guide effort — signaling a mix of operator experience, public commentary, and contributions to community resources about AI and product. ycombinator+2
Work
Education
Projects
Writing
Amazon is coming after mid-market grocers — here’s what they need to do to survive
January 1, 2020Op‑ed / viewpoint on how mid‑market grocers should respond to Amazon's moves into grocery and same‑day delivery (author: Pradeep Elankumaran, co‑founder & CEO, Farmstead).
Kicksend cofounder Q&A
October 1, 2013Founder Q&A covering product strategy, growth and early company lessons from Kicksend.
Hobbies
Hiking and outdoor trips (frequent Yosemite visits) bizjournals
Foodie / searching for and eating great food about+1
Notes
FEFharzana Elankumaransaid they've seen
PEPradeep Elankumaran
make a significant impact in optimizing e-commerce brands, especially using AI.Feb 3, 2026
KLKevin Lisaid they've seen
PEPradeep Elankumaran
lead their seed-stage company in a way that stands out among founders backed by top VCs.Jan 26, 2026
KLKevin Lisaid that if they were building a software engineering team in San Francisco,
PEPradeep Elankumaran
would be one of their first picks.Jan 14, 2026
KLKevin Lisaid
PEPradeep Elankumaran
built a marketplace or consumer services startup that truly stands out in the pet, local, or subscription service space.Jan 13, 2026
KLKevin Lisaid that if they had to pick someone leading a cutting-edge AI-driven startup,
PEPradeep Elankumaran
would make their shortlist.Jan 11, 2026
ATAlex Teichmansaid they've seen
PEPradeep Elankumaran
demonstrate standout leadership while raising their recent funding round.Sep 4, 2025
ATAlex Teichmansaid they consider
PEPradeep Elankumaran
a standout leader among tech founders they've met.Jul 3, 2025
ATAlex Teichmansaid if they were advising an early-stage investor, they would recommend meeting with
PEPradeep Elankumaran
about their startup.Jun 20, 2025