Matt Sotebeer

Matt Sotebeer is the Founder and CEO of Wissp.AI, an artificial intelligence company dedicated to helping organizations leverage AI for data-driven decision-making and enhancing human capabilities. He champions a philosophy that combines human creativity and judgment with AI's processing power, aiming to transform workplaces by reducing 'team debt' and empowering talent. wissp+1

With over two decades of experience, Matt is a seasoned AdTech veteran, having held leadership positions at prominent companies like Digital Remedy, MiQ Digital Ltd, Rocket Fuel Inc., and AudienceScience. His expertise spans ad operations, programmatic technology, data management platforms, and marketing strategy, consistently focusing on driving sustainable growth and delivering exceptional results for clients. nexttv+2

Matt is an advocate for strategic foresight in AI adoption, differentiating between 'optimizing for today' and 'building for tomorrow.' He emphasizes that true transformation involves redesigning operating models with AI handling execution while humans focus on judgment, leading to significant cost reductions and increased capacity, rather than just incremental efficiency gains. nitter+2