James Caldwell

James Caldwell is a seasoned professional in data, personalization, and digital marketing, with extensive experience in strategy, sales, and leadership roles at major technology companies like Salesforce and Adobe. His career demonstrates a strong focus on leveraging data and technology to enhance customer experiences and drive business growth. standardresume+1

He has specialized in conversion optimization and web analytics, implementing A/B testing and multivariate testing to improve online performance. His roles at Webtrends and AVG Australia/New Zealand highlight his expertise in optimizing digital properties and driving web sales. standardresume+2

James holds an MBA from the University of Melbourne - Melbourne Business School and a Bachelor of Information Technology from Swinburne University of Technology, providing him with a strong foundation in both business management and information technology. rocketreach+1

His experience includes managing channel partnerships and driving significant revenue growth, as evidenced by his tenure as Channel Manager at AVG Australia/New Zealand, where he achieved over 60% year-on-year growth. standardresume+2