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Carlos Lau

Carlos Lau

Founder & CEO at KURIOS, ex-Uber and Amazon, YC-backed entrepreneur

Lima, Peru
Joined August 2025

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KURIOS

Summary

Carlos is a dynamic entrepreneur and leader, currently serving as the Founder & CEO of KURIOS, a Y Combinator-backed edtech company focused on digital talent development in Latin America. His leadership in this venture is building on a foundation of extensive experience in scaling operations and driving growth in fast-paced tech environments. ycombinator+2
He possesses deep expertise in product and growth strategy, honed through his influential roles at Uber and Amazon. Notably, he was an early employee at Uber Peru, where he played a critical role in achieving 60x growth and successfully launched and scaled UberDOST across Latin America, making it a primary driver acquisition channel. torre+1
A thought leader in digital transformation and talent development, Carlos actively contributes to the Forbes Technology Council and writes on topics like AI's impact on knowledge workers, 'vibe coding,' and the crucial need for upskilling and reskilling in the digital economy, especially within the Latin American context. forbes+3
Carlos also brings a strong financial background from his early career as a Financial Advisor at Credicorp Capital and various roles at Banco de Credito del Peru, where he managed significant asset portfolios and drove business banking growth. torre+1

Work

Education

Projects

Writing

Balancing Creativity And Code Quality With Vibe Coding

September 9, 2025

A Forbes Technology Council article where Carlos contributes insights on the balance between creative 'vibe coding' and maintaining code quality, suggesting the importance of guardrails and thoughtful selection of the tech stack.

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AI And Knowledge Workers: What Could Change In The Next 10 Years?

May 12, 2025

An article discussing the impact of AI on knowledge work, the concept of 'high agency,' and the importance of human skills in an AI-augmented future. Carlos argues that the future belongs to those who can clearly articulate what they want and why, and leverage AI effectively.

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Top Trends In Digital Transformation (And How They Put People First)

April 30, 2025

A Forbes Technology Council article where Carlos contributes to the discussion on emerging digital transformation trends, particularly emphasizing 'Product Engineering And ‘Vibe Coding’' and the shift in roles to focus on 'what to build and why' with AI assistance.

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Why Software Projects Falter (And How To Succeed)

November 7, 2024

A Forbes Technology Council article where Carlos provides perspective on common pitfalls in software project management and strategies for success, focusing on the human element and avoiding missteps by key project players.

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The War for Digital Talent is Real and It's Here, in Latam

October 26, 2022

An expert contributor article analyzing the battle for digital talent in Latin America, emphasizing that digital transformation is primarily about talent, not just technology. Carlos highlights the scarcity of digital talent and the necessity for companies to upskill, reskill, and redeploy existing employees.

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Startups and Competitive Markets

April 16, 2015

A Medium article discussing patterns in high-valuation companies, competitive markets, and strategies for startups to gain a 'monopoly' in niche markets before expanding.

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Hobbies

Carlos is an avid squash player. x