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Daniel Falcón

Daniel Falcón

CEO and Founder of Neo Consulting, expert in digital transformation and strategy

danielfalcon
Lima, Peru
Joined August 2025
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Summary

Daniel Falcón is a pioneering entrepreneur in Peru's digital transformation landscape, having founded Neo Consulting in 2001 and growing it into a regional leader. His vision for digital strategy and e-commerce has been instrumental in helping businesses adapt to the digital age, particularly noting Peru's significant growth in digital consumption post-pandemic due to its previously lower adoption rates. peru21+2
Falcón demonstrates a strong commitment to human-centric leadership and talent development. Despite building a technology-focused company, he prioritizes the well-being and growth of his employees, evident in his approach to hiring and promoting from within Neo Consulting. He advocates for a humanistic vision in leadership, especially in the context of AI and automation. peru21+1
As an educator, Daniel Falcón is dedicated to shaping the next generation of digital leaders. He serves as a postgraduate professor at Universidad del Pacífico, teaching Digital Transformation and Digital Marketing, and previously held teaching positions at other universities, sharing his extensive experience and knowledge in the field. eretailweek+2

Work

Education

Writing

Liderazgo humano en tiempos de inteligencia artificial

May 1, 2023

An article discussing the importance of human leadership in an era dominated by artificial intelligence, emphasizing the need to balance automation with human essence and values in organizations.

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Google planea cambios que sacudirán el marketing digital: qué hay que saber

An article for Forbes Ecuador discussing Google's planned changes to digital marketing and their implications for the industry, highlighting the emergence of new top players.

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Hobbies

He is passionate about art, music (particularly rock, punk, gothic, and shoegazing genres), going to concerts, museums, opera, and classical music. peru21

He enjoys walking as a way to reflect and observe, which he connects to his professional motivation. peru21

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