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Peter Roome

Peter Roome

Product Leader, Entrepreneur, and Startup Founder

London, United Kingdom
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Joined January 2025
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Summary

Peter Roome is an experienced product leader with a deep understanding of product management methodologies, as evidenced by his detailed blog posts. He advocates for structured approaches to task management, prioritization, and user feedback, implementing systems like Notion-based to-do lists and user engagement strategies (e.g., 'doughnut customer clubs', remote user testing) to drive product success and foster product-led cultures. peteroome+1
With a background spanning both software engineering and product leadership, Peter has a strong foundation in technology. He started as a Business Intelligence Systems Developer at Caterpillar, moved into Web Development and Ruby on Rails, and later held CTO roles at various startups like The 405, Upstate.io, and PANDR before transitioning fully into product management. This blend of technical and product expertise enables him to bridge the gap between development and user needs. co
Peter is a serial entrepreneur and co-founder, having been involved in multiple startups including Sisu (madewithsisu.com), Seamso, Akin, Pingle, and PANDR. His current role as Founder at a Stealth Startup further highlights his continuous engagement in launching new ventures and developing innovative products from the ground up. tracxn+2
He demonstrates a practical, user-centric approach to problem-solving, even outside of professional settings. His side project to automate family grocery shopping illustrates his application of product management principles—such as identifying problems, user testing, and iterative development—to personal challenges, highlighting his dedication to efficiency and reducing waste. peteroome+2

Work

Education

Projects

Writing

A Product Managers system for “getting shit done”

April 30, 2022

Details his personal productivity system as a product manager, focusing on Notion-based to-do lists, prioritization techniques (Leverage, Neutral, Feedback), and sizing tasks (Rocks, Pebbles, Sand) to maximize impact and manage workload effectively at Cazoo.

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Building a product-led culture by frequently speaking to your users

October 26, 2019

Outlines his philosophy and practical methods for product managers to gather user feedback and build a product-led culture. Techniques include 'doughnut clubs', session replay analysis, various user interview formats, focus groups, remote user testing, and surveys, emphasizing continuous user engagement to inform product development.

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