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Roi Lavan

Roi Lavan

Entrepreneur and product leader passionate about building and scaling products, teams, and companies

Traveling the World (started in Thailand)
Sunnyvale, California, United States
Joined January 2026

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4K connections
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Summary

Roi Lavan is an experienced product leader with a strong track record of building and scaling products, teams, and companies. He has held significant roles, including SVP Product Management at ZipRecruiter, VP Product Management at AOL, and VP Product at Convertro (acquired by AOL), demonstrating expertise in driving growth and managing complex product portfolios in both B2B and B2C environments. His roles have consistently focused on connecting customer needs with technological solutions. productschool+1
He is a proponent of 'always adding value' in professional interactions, a philosophy he consistently shares in his writings. His articles cover a wide range of product management topics, including strategy, agile methodologies, data-driven decision-making, and understanding user behavior. He advocates for simplicity in product design and emphasizes sanity checks for technology. medium+3
Roi has a keen interest in emerging technologies, particularly AI and cryptocurrencies. He has written about the transformative potential of Generative AI in business and has explored the dynamics of the crypto market, offering insights on both the opportunities and risks. linkedin+2
Currently, Roi is taking a gap year to travel the world with his family, embracing a philosophy that challenges the traditional 'work hard, then retire' model. He believes in integrating life and work, and using breaks to balance modern, intense lifestyles, while remaining engaged in evaluating new ideas and helping others. linkedin
He is a recognized advisor for various startups, focusing on critical areas such as product-market fit, organizational growth, and monetization strategies. His experience spans a significant period (2018-Present) working with multiple emerging companies to help them navigate complex challenges and achieve scale. hetz+1

Work

Education

Writing

GenAI is just getting started

June 5, 2024

Explores the early stages and potential of Generative AI, noting its impact since ChatGPT's launch and its use for summarizing articles and creating basic content.

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The fall and rise of person-in-the-middle

February 26, 2024

Discusses how AI and Large Language Models (LLMs) will transform the role of the 'Person-in-the-Middle' in business.

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PMs (and everyone): please sanity check your technology!

March 11, 2019

A cautionary piece on how technology can fail and what product managers and others can do to prevent it.

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The Intersection Shape (∩) Of Product Roadmaps

May 15, 2018

Discusses the common structure of product roadmaps, often characterized by many features at the beginning and end, and fewer in the middle.

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How Apple Pay Makes Me Spend More Money

May 8, 2018

A personal reflection on the user experience of Apple Pay and how it subtly influences spending habits.

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Google is absolutely amazing

March 14, 2018

Highlights the profound impact of Google on daily life, noting how its innovations are often overlooked amidst other groundbreaking technologies.

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How high can the crypto bubble go and how to make a lot of money until it bursts

January 14, 2018

Examines the cryptocurrency phenomenon, drawing parallels to past bubbles like dot-com and subprime, and speculating on market dynamics.

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How I created more value this year than some people create in their lifetime (and you should do it too!)

December 29, 2017

Shares a personal resolution to help others and discusses the impact of creating value in one's life.

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The best leadership advice from Nobel prize winner Richard Feynman

July 23, 2017

Explores leadership principles drawing inspiration from the renowned physicist Richard Feynman.

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My One Departure Advice To You

May 17, 2017

Reflections and advice offered on his last day as VP Product at Convertro & AOL after five years.

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Do You Have A Value Problem?

May 2, 2017

Addresses why many startups fail and how to identify if a startup is among the successful few, focusing on the concept of value.

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Low Match Rates Are Killing Your Attribution Efforts

May 1, 2017

Critiques the advertising technology industry, highlighting issues with attribution due to low match rates.

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Creating Value For Others

March 30, 2017

Details how he created value for others 44 times in 90 days and advocates for this approach.

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Apple-like vs. Google-like PMs

February 22, 2017

Examines different approaches to product management, categorizing them as 'Apple-like' or 'Google-like' and advising PMs to choose their strategy.

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Think about the lazy user: build a simple product

February 10, 2017

Advocates for designing products with the 'lazy user' in mind, emphasizing simplicity for user experience.

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Data-driven decisions: the right data at the right time

January 30, 2017

Highlights the importance of using the right data at the right time for effective decision-making, providing an example of an airport security wait time indicator.

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Agile vs. Kanban vs. Scrum vs. Waterfall: who cares??

January 24, 2017

Discusses various product development methodologies, suggesting that the specific methodology is less important than effective implementation.

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If you are CEO and product lead at >15 employees, fire yourself

January 18, 2017

A provocative piece arguing that CEOs of companies with more than 15 employees should delegate product leadership.

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For successful products, you only need to care about these two factors

January 16, 2017

Based on 20 years of experience, he simplifies product success to two key factors.

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Always Add Value

January 12, 2017

His personal mantra, emphasizing the importance of adding value in every interaction and how to measure it.

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Hobbies

Traveling the world with his family, experiencing new cultures, and learning first-hand. linkedin