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Yazan El-Baba

Yazan El-Baba

Partner at Emergence Capital — enterprise SaaS investor

yaz
San Francisco, California
Joined June 2025
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Network

9.4K connections
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Unify Leadership
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Emergence Capital Team
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Summary

Enterprise‑SaaS investor with a BizOps and GTM lens: Yaz combines hands‑on business‑operations and corporate‑development experience from LinkedIn and Microsoft with investor responsibilities at Emergence. He writes and advises founders on pricing, packaging, and go‑to‑market strategy — bringing operator rigor to diligence and portfolio work. emcap+2
Promoted from within at Emergence: Yaz's career progression (Associate → Senior Associate → Principal → Partner) reflects Emergence's apprenticeship model and his role as a high‑energy, founder‑facing partner who contributes to sourcing, diligence, and post‑investment support. emcap+2
Athlete and team leader: a collegiate national boxing champion and former captain of the University of Michigan boxing team, Yaz leverages competitive sports discipline, coaching, and team leadership in his investing style — emphasizing preparation, coaching founders, and long‑term partnership. emcap+1
Active in early‑stage AI and developer tooling investments: Yaz has been involved in Emergence's investments across AI and developer‑focused startups (examples: Cline, Bland), participating in leading rounds and board-level support for growth-stage enterprise startups. cline+2

Work

Education

Writing

5 Counterintuitive Pricing & Packaging Insights from HubSpot Experts

January 1, 2021

Practical essay on pricing and packaging strategy for B2B/SaaS companies — emphasizes persona-based pricing, value metrics, usage gates, and disciplined discounting. Written while at Emergence; includes actionable GTM guidance for founders.

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Hobbies

Competitive boxing (college national champion), Muay Thai, and Brazilian Jiu-Jitsu (purple belt); continues active training and competition interests. emcap+1

Notes

THTammy Hansaid
YEYazan "Yaz" El-Baba
is one of the most effective early-stage investors in healthcare AI they've worked with.

Apr 24, 2026

RJRyan Jarouchesaid
YEYazan "Yaz" El-Baba
is one of the most helpful angel investors they've worked with in early-stage startups.

Apr 15, 2026

RNRishub Naharsaid that if they were launching a startup,
YEYazan "Yaz" El-Baba
would be among their top picks as an early-stage investor or angel.

Feb 11, 2026

YRYoni Rechtmansaid
YEYazan "Yaz" El-Baba
's work in tech or venture capital has really impressed them.

Dec 5, 2025

EDEmile Daousaid
YEYazan "Yaz" El-Baba
is one of the best VCs they've worked with in terms of judgment and founder support.

Dec 3, 2025

JSJake Sapersaid
YEYazan "Yaz" El-Baba
is one of the best VCs they've worked with in terms of judgment and founder support.

Nov 26, 2025

RNRishub Naharsaid that if they were recommending a VC for a promising startup,
YEYazan "Yaz" El-Baba
would be at the top of their list.

Nov 25, 2025

JSJake Sapersaid
YEYazan "Yaz" El-Baba
is one of the most insightful investors they've seen focus on AI, B2B SaaS, content creation, or marketplaces.

Oct 3, 2025

JSJake Sapersaid that if they were recommending an up-and-coming venture fund leader,
YEYazan "Yaz" El-Baba
would be at the top of their list.

Sep 29, 2025

JBJulie Bellsaid
YEYazan "Yaz" El-Baba
has made a significant positive impact for founders through their work as a VC partner.

Aug 14, 2025

JSJake Sapersaid
YEYazan "Yaz" El-Baba
has made a significant positive impact for founders through their work as a VC partner.

Aug 14, 2025

THTammy Hansaid they've seen
YEYazan "Yaz" El-Baba
go above and beyond in their role as a VC analyst or associate.

Aug 1, 2025