Spencer Shulem

Serial entrepreneur and product leader focused on making product work measurable and operationally efficient. Spencer co‑founded BuildBetter (2020) to apply AI to product teams' existing data (calls, tickets, Slack, surveys) and automate deliverables such as PRDs, personas, and tickets so teams can iterate faster and reduce operational overhead. buildbetter+2

Early life and consumer-product roots in productivity apps. He launched multiple consumer productivity tools and founded Unparalleled Software and WeDo as a teenager/young adult; those early projects (Do It, Pill Reminder, WeDo/Onus) shaped his focus on productivity, retention, and measurable product outcomes. sbcc+2

Operator and interim product leader for startups. Beyond founding, Spencer frequently serves as an advisor and interim Head/VP of Product for seed → Series B companies, helping teams hire, set product strategy, and scale product orgs — a role reflected in his consulting work and multiple interim engagements. wellfound+1

Public-facing writer and speaker on AI + product management. He authors BuildBetter’s product blog, appears on podcasts and video interviews, and speaks about how AI should be integrated into product workflows (practical templates, signals, and deliverables rather than generic LLM prompts). buildbetter+1