Shawn Petersen

Early-stage design partner and founder: Shawn runs Wonder Lab, a compact 'Super IC' design practice that works with founders to turn ambiguity into product and brand clarity through fast prototyping, storytelling, and integrated design systems; he focuses on embedding impact and measurable purpose into early venture decisions. studiowonderlab+1

Climate and impact-focused design: Shawn has worked on climate engagement projects (e.g., Wild For All, Netflix sustainability work, Count Us In) where product, brand, and community design intersect to drive practical action. His recent talks and studio materials emphasize using design to create simple, measurable climate behavior change. sessionize+1

Agency and team builder with hands-on execution: At Instrument and Nelson Cash, Shawn led multidisciplinary teams—creative technologists, UX researchers, industrial and digital designers—helping scale agencies and deliver integrated work for major brands while staying hands-on. shawn-petersen+1

Educator and public speaker: Shawn has taught and led workshops at PNCA/PSU and appears as a speaker on design and climate topics (Rosenverse, Sessionize), showing an ongoing commitment to education and public-facing design conversations. siteinspire+1