Sanjeev Kumar

I am an accomplished marketing professional with over 25 years of cross-functional experience and with a proven track record in developing & executing marketing & sales strategies across diverse industries including Advertising, Printing, BFSI, Insurance, Real-Estate, Oil & Lubricants, FMCG, Tractors, Switchgears & Pharma. Skilled in conceiving & implementing digital marketing plans that fuelled marketplace presence, revenue growth, brand visibility & loyalty and footfalls. Expertise in delivering key business initiatives & strategies, thereby increasing market share, sales volume & bottom line. Formulated 360-degree marketing strategies for clients encompassing cross-channel understanding - Google Ads, Display Ads, Programmatic Ads, Website Integration and Social Media Platforms. Majorly brands handled: Castrol India Ltd., Godrej and Boyce Ltd. Furniture Division, Larsen & Toubro Ltd. (Switchgear, Medical & Tractor Division), Indian Group of Hotels (Taj Hotels & Taj InnerCircle) , Times Infotainment Media Ltd. (360 degree) Event Management division of Times, O&M, Criticare Systems Inc., Serdia Pharmaceuticals, Sun Pharmaceuticals, Cipla, Emcure, Colgate, whatsonuk.com, UTI Mutual Fund, Medtronics India, ICICIDirect.com, Reliance General Insurance, SBI Life Insurance, United Healthcare, Brics Securities, TCL, CNBC and Dosti Realty Specialties: Digital Consulting, Website Management , Product Development, Customer Experience, User Experience, Design Strategy, Digital Strategy, Media Planning