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RAK TIM

RAK TIM

Creative Director — Brand Systems, Identity & AI-Accelerated Design

raktim
New Delhi, Delhi, India
Joined November 2025
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Summary

Founder and Creative Director: As the principal at RAKTIM.CO I lead narrative-driven brand systems that unite strategic positioning, identity rationale, visual language and phased rollout—partnering with founders and leadership to translate business strategy into coherent brand systems. contra+1
System-led brand building: Specializes in holistic brand systems—positioning, identity architecture, visual language, and phased implementation—favoring restraint, clear rationale and demonstrable proof-of-work over one-off assets or trend-driven output. datanyze
Craft and editorial practice: Maintains hands-on craft in illustration and photography with credited editorial work; applies portraiture and illustration in client and editorial contexts to strengthen narrative-driven brand expression. Uses AI deliberately as a research and prototyping accelerant while ensuring final creative decisions remain human-authored. indiatoday+1
Currently working with founders and leadership teams on brand systems, positioning, and identity for early-stage and scaling companies globally. contra

Work

Education

Projects

Writing

Cracking the code (illustration credit)

March 1, 2018

Illustrations for India Today Aspire supplement pieces (multiple articles, March 2018 issue) credited to Raktim Chakravartty.

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Hobbies

Editorial and portrait photography practiced as part of a visual storytelling practice.

Illustration and hand-drawn portraiture used in editorial and client work. indiatoday