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RAK TIM

RAK TIM

Creative Director — Brand Systems, Identity & AI-Accelerated Design

raktim
New Delhi, Delhi, India
Joined November 2025

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Summary

Founder and Creative Director: As the principal at RAKTIM.CO I lead narrative-driven brand systems that unite strategic positioning, identity rationale, visual language and phased rollout—partnering with founders and leadership to translate business strategy into coherent brand systems. contra+1
System-led brand building: Specializes in holistic brand systems—positioning, identity architecture, visual language, and phased implementation—favoring restraint, clear rationale and demonstrable proof-of-work over one-off assets or trend-driven output. datanyze
Craft and editorial practice: Maintains hands-on craft in illustration and photography with credited editorial work; applies portraiture and illustration in client and editorial contexts to strengthen narrative-driven brand expression. Uses AI deliberately as a research and prototyping accelerant while ensuring final creative decisions remain human-authored. indiatoday+1
Currently working with founders and leadership teams on brand systems, positioning, and identity for early-stage and scaling companies globally. contra

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Editorial and portrait photography practiced as part of a visual storytelling practice.

Illustration and hand-drawn portraiture used in editorial and client work. indiatoday