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Mike Ottavi-Brannon

Mike Ottavi-Brannon

Co‑founder & product leader (analytics → sales AI) — ex‑Amplitude

mob
Austin, Texas
Joined August 2025

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Summary

Experienced product leader focused on analytics products: Mike spent six years at Amplitude building and running core analytics product areas (from PM → Senior → Principal → Group PM), authored technical/product posts on analytics best practices, and led cross‑functional teams to ship analytics features used by product orgs. amplitude+1
Founder and early‑stage operator who builds company‑level product processes: He co‑founded Useful (AI for CRM and forecasting) in 2022 and previously co‑founded Harvst (medical cannabis delivery), showing repeated founder/operator experience and a focus on productizing customer conversations and operational workflows. theorg+1
Cross‑domain product experience from consumer mobile games to B2B analytics and sales AI: Early PM roles at Kabam and Blue Shell Games gave him live‑ops, monetization and user‑growth experience, which he later applied to B2B product problems at Amplitude and Useful. youtube+1
Technical + business foundation: He holds a BSE in Systems Engineering from the University of Pennsylvania and began his career in investment banking and technical/analyst roles, giving him a mix of analytic rigor and product intuition. theorg+1
Customer‑centric product builder with a bias for talking to users: Across talks and interviews he emphasizes structured customer conversations and extracting signal from real interactions — a theme that directly motivated Useful's product. youtube+1

Work

Education

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Hobbies

Amateur/enthusiast cook — frequently references cooking and recipes. amplitude+1