Luke Jedeikin
E‑commerce entrepreneur and co‑founder of Bash and Superbalist
luke-jedeikin
South Africa
Joined August 2026
Summary
Serial e‑commerce entrepreneur who builds and scales consumer marketplaces. co+1
Leader in omni‑channel transformation — blends store networks, fulfillment and software to drive growth. co+1
Product and mobile‑first focus: emphasizes launching early, iterating from real user feedback and prioritizing app experience to improve conversion. co+1
Founder partnership and persistence: long‑running collaboration (with Claude Hanan) from CityMob through Superbalist to Bash, characterized by iterative product development and operational scaling. co+1