Kumar Gandharva Mishra

A platform agnostic storyteller, creative scientist, media generalist and a growth hacker with over 10 years of cross-functional experience in Creative strategy, Content creation, Performance Marketing, Brand Solutions, IP development, Influencer marketing , Content marketing, and analytics; across Media & Entertainment with expertise in YouTube, Television, Radio, OTT, Social Media, Film Marketing, Events, Live Action and Animation. Equally capable of handling a high growth a start-up mindset and a large corporate approach to business. Worked with established companies like Disney+ hotstar (Original Content Production), Star Plus (Advertiser Funded Programs), Epic Channel (Branded Content), Juggernaut Productions(Content Development), Radio Mirchi (Digital Content Strategy & Short format IPs), Times of India (Brand Solutions & IP monetisation), Reliance Broadcast Network Limited (Brand Solutions), Reliance Jio (Original Content) & start-ups like One Network Entertainment, Universal Sports Pvt Ltd (Collectabillia) and Business of Ideas (SBU of Reliance Jio). Excellent at building and scaling teams to achieve business objectives. Experience in working with multiple teams: creative, tech, production studios, marketing, vendors, agencies delivering creative collateral, brand assets and communication strategy. Worked with brands across industries like Maruti, Coca Cola, Asian Paints, GSK, Reckitt Benckiser, Idea, ITC, Hero, Teacher's, Britannia, Tinder, HSBC, Muthoot, Flipkart, Star Plus, Vodafone, Gulf Oil etc. I learn, unlearn and relearn each day.