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Varun Alagh

Varun Alagh

Co-founder & CEO of Honasa Consumer, building purpose-driven FMCG brands

krish-rajawat
Gurgaon, Haryana, India
1 connection
Joined May 2026

Summary

Varun Alagh is a visionary entrepreneur who co-founded Honasa Consumer Pvt Ltd (Mamaearth's parent company) in 2016, driven by a personal mission to provide toxin-free baby products after his son was diagnosed with eczema. Under his leadership, Mamaearth became Asia's first MadeSafe-certified brand and scaled into a multi-brand entity, now including The Derma Co., Aqualogica, and Ayuga, with a strong focus on digital-first strategies and expanding into offline distribution. startuptalky+3
Before his entrepreneurial venture, Varun amassed significant experience in FMCG brand building and marketing across leading global companies. His career included pivotal roles at Hindustan Unilever Ltd (2007-2012), Diageo PLC (2012-2013), and The Coca-Cola Company (2013-2016), where he managed diverse portfolios, launched new products like Coke Zero, and led regional brand and sales initiatives, honing his expertise in consumer behavior and market strategy. startuptalky+2
Varun Alagh is an active angel investor, having made 43 investments in various startups, demonstrating his commitment to fostering new businesses and contributing to the entrepreneurial ecosystem. This role extends his influence beyond Honasa Consumer, supporting innovation and growth in other ventures. planify

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AKAbhijit Kharesaid
VAVarun Alagh
is one of the most effective business owners they've seen at building brand recognition for a major company.

Feb 24, 2026