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Kirti Agrawal

Kirti Agrawal

Founder, Rikabella — design-led premium candle brand

kirtiiagrawal
Mumbai, Maharashtra, India
Joined May 2026
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Summary

Founder and brand-builder focused on design-led candles and D2C experience: Kirti leads Rikabella as a premium, design-forward candle brand that emphasizes handcrafted soy-wax products and a direct-to-consumer brand experience. instagram
Experience across marketing, research and business development: Her background (as stated) spans marketing, market research, social media and business development, and she applies that to branding, growth strategy and product innovation for long-term customer value.
Hands-on creator and community facilitator: Rikabella runs experiential workshops and live events (e.g., Mother’s Day workshop, Indore events) where attendees learn candle-making techniques and leave with custom pieces, positioning the brand as both product and experience. instagram+1
Product and gifting focus: The brand emphasizes handcrafted soy-wax candles suitable for shipping, bulk orders, corporate gifting and wedding giveaways, highlighting product versatility for retail and gifting use cases. instagram+1

Work

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Hobbies

Hosting and creating hands-on candle-making workshops and live events. instagram+1