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Julian Beccari

Julian Beccari

Go-to-market and digital commerce strategist, podcaster

julianbeccari
Veneto, Italy
Joined January 2026
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Summary

Digital commerce and go-to-market strategist: Julian has held go-to-market and strategy roles focused on digital commerce, Shopify integrations, omnichannel execution and marketplace strategy; he speaks at industry events and authors commerce-focused articles. arsenalia+2
Content creator and podcaster: he co-hosts the 'Oltremente' podcast and publishes longer-form essays on his Substack and personal site, using those channels to share frameworks about decision-making, risk and long-term thinking. oltremente+2
Business development and operations background: his career includes business development, alliances and operations roles across multiple companies, combining commercial development with digital advisory responsibilities. clay
Poker and sports-betting enthusiast: Julian applies decision-making and risk-management frameworks to poker and sports betting, treating them as analytical hobbies and topics for his writing and analysis. substack+1

Work

Projects

Writing

The user experience that goes beyond daily homelife: the new Connubia online shop is now live

August 1, 2022

Case article describing Connubia's new Shopify online shop, UX/UI goals, SEO strengthening and launch roadmap; authored by Julian Beccari for Alpenite.

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E-commerce and Marketplace, a strategic model for generating new business drivers

March 1, 2022

Article discussing marketplace models, technology integrations (Mirakl, Adobe), and strategic implications for retailers and brands; authored by Julian Beccari for Alpenite.

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What I Believe

Substack essay summarizing personal beliefs about decision-making, risk and long-term thinking (part of his Substack publication).

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Hobbies

Poker and sports betting, approached as strategic hobbies focused on decision-making and risk management. substack