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Juana Attieh

Juana Attieh

Re-imagining societies, economies, and human sovereignty

jatt
Toronto, Canada
Joined June 2025
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Summary

Juana Attieh is a dynamic founder and strategist deeply immersed in the Web3 and blockchain ecosystem, with a particular focus on decentralized governance and its application in real-world scenarios. She has co-founded AMLOK, a blockchain-based crowdfunding platform, and FLUUS, which offers crypto ramping and trading services, demonstrating her commitment to making blockchain technology accessible and impactful. nitter+3
With an academic background in Management Engineering from the University of Waterloo, Juana applies systems thinking to complex problems, especially in the realm of decentralized governance. Her interest was sparked by her technical introduction to cryptocurrency development and the concept of self-governance, which she believes can re-imagine societies and economies. substack+1
She is passionate about empowering communities and independent businesses, particularly within the MENA region, where she aims to facilitate change through blockchain technology. Her work includes co-founding the Cardano MENA community and L₳LKUL DREP, a Cardano Stake pool, and actively participating in initiatives to bridge Web2 and Web3 for broader adoption. nitter+2
Juana is also a Product Lead at Photrek, LLC, where she contributes to innovative projects like Cardania, an AI assistant designed to simplify Cardano governance. This role highlights her dedication to enhancing user experience and inclusivity within complex technological frameworks. nitter+1
Beyond her professional endeavors, Juana is an advocate for women in Web3, having authored 'Becoming a Bitcoin Babe: A Girls' Girl Guide to Web3.0 Freedom,' which aims to provide an accessible entry point to the crypto world without the traditional 'tech bro energy.' She also expresses a deep connection to nature and the ocean, viewing them as sources of personal grounding and inspiration. nitter+3

Work

Education

Writing

From Clay Tokens to Blockchains: A Thousand-Year Journey of Trust

August 1, 2025

An article exploring the historical evolution of trust mechanisms, connecting ancient exchange methods to modern blockchain technology.

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Becoming a Bitcoin Babe: A Girls' Girl Guide to Web3.0 Freedom

June 1, 2025

An e-book described as a workbook-style, femme-forward, and future-focused starter kit for women to enter Web3.0 with confidence, clarity, and without the typical 'tech bro energy'.

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Nature didn't just ground me, it reprogrammed me

A personal reflection on how nature has influenced her perspective and foundational thinking, especially in her role as a founder.

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Bringing Liquid Democracy to Cardano

An article discussing the implementation and potential of liquid democracy within the Cardano blockchain ecosystem.

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Decentralized Governance on Cardano

An exploration of decentralized governance principles and their application on the Cardano platform.

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Why Cardano is already ahead of the game

An article advocating for Cardano's advancements and position in the blockchain space.

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Hobbies

She identifies as a nature lover, believing that nature has grounded and reprogrammed her, profoundly influencing her daily life and work as a founder. nitter+1

Juana is an ocean lover, a sentiment she expresses on her Instagram profile. instagram