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Vinay Upadhyay

Vinay Upadhyay

AI SEO Strategist, Growth Architect, and Digital Marketing Leader

Chandigarh, India
Jamshedpur, Jharkhand
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Joined September 2025
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Summary

Vinay Upadhyay is a highly experienced digital marketing strategist with over 15 years in the field, specializing in SEO strategy and execution. He is adept at building robust SEO systems that drive substantial organic traffic for SaaS and e-commerce businesses, evidenced by achieving over 3.5 million monthly organic visitors. vinayupadhyay+2
He possesses deep expertise in the evolving landscape of search, including traditional SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO). Vinay actively researches and publishes on these topics, providing strategic frameworks and actionable roadmaps for businesses to adapt to AI-driven search changes. linkedin+3
As CMO and Growth Architect at Shrivra, and formerly COO at Stellen Infotech, Vinay demonstrates strong leadership and a focus on growth, mentoring professionals, and leveraging digital marketing to drive business expansion. zoominfo+2
Beyond his professional roles, Vinay Upadhyay has a creative outlet as a freelance photographer, indicating an eye for detail and storytelling through visual mediums. wordpress
He shares his insights and experiences through various platforms, including writing LinkedIn articles, managing a podcast titled 'The Vinay Upadhyay Audio Experience', and contributing to Reddit discussions, showcasing his commitment to education and thought leadership in digital marketing. apple+2

Work

Education

Writing

SEO vs AEO vs GEO: What the Heck Are We Optimizing for Now?

An in-depth article discussing the evolution of search engine optimization, including traditional SEO, Answer Engine Optimization (AEO), and Generative Engine Optimization (GEO), and how these impact digital visibility and strategy.

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My 30-Day SEO Roadmap for Founders

A practical 30-day roadmap for founders to implement effective SEO strategies, covering foundation setup, technical optimizations, keyword planning, and content reoptimization.

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Why 90% of marketers fail at SEO

An article explaining the common reasons marketers struggle with SEO, highlighting the complexities of Google's algorithm, the importance of content, technical SEO, and user experience, while offering strategies for improvement.

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How to rank with AI: A 30-day blueprint

A detailed 30-day blueprint for AI SEO, focusing on optimizing content for large language models and AI tools like ChatGPT and Perplexity, emphasizing brand recognition, content structure, and off-site presence.

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Hobbies

Vinay Upadhyay is a freelance photographer from Jamshedpur, Jharkhand, with a passion for capturing compelling frames and telling stories through images. wordpress

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