Ben Roodman

Seasoned partnerships and GTM leader: Ben has built and scaled partnerships organizations across mobile measurement and MarTech. At AppsFlyer he founded and led North American partner development, growing a team of partner development managers and standing up partner integrations (e.g., Button) and enterprise partner programs; later he led North American partner strategy at CleverTap. partnershipleaders+2

Early-stage builder and founder: Ben has a technical undergraduate background and early entrepreneurial experience founding Ramped Media and launching ImThere, and later founded Pairwise Group to help mobile startups with deals and GTM — demonstrating product, technical and commercial instincts from the beginning of his career. mst+1

Advisor, community contributor and speaker: Ben participates in the partnerships community (Partnership Leaders expert, MMA speaker) and writes or contributes to extended pieces on growing partnerships teams and best practices, indicating an emphasis on mentorship, hiring and operationalizing partner functions. partnershipleaders+1

Technical foundation with product-facing roles: Ben studied computer engineering and held technical/engineering-adjacent roles early on (support and systems engineering co-ops), which he has combined with later go-to-market and partner leadership roles — a background that helps him bridge technical integrations and commercial partnerships. mst+1