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Blake Lyon

Blake Lyon

Brand builder and venture capital managing partner

blake-lyon
New York, New York
Joined August 2025

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Summary

Blake Lyon is a key figure in the intersection of brand building and venture capital, holding leadership positions as Partner and Chief Business Officer at Red Antler, a renowned branding agency, and as Managing Partner at Habitat Partners, an early-stage venture fund. His career progression demonstrates a strategic evolution from investment analysis to driving business growth and fostering new ventures. redantler+4
As a Managing Partner at Habitat Partners, Blake plays a crucial role in early-stage investments, with the fund having a $31 million initial capital and investing in over 38 companies across various sectors including Impact, MarketingTech, Food and Beverage, Analytics, Cosmetics, E-commerce, and FinTech. He emphasizes investing in companies with strong brand equity, leveraging his extensive experience from Red Antler. habitatpartners+3
Blake Lyon's career reflects a deep understanding of investment and business development across different stages. Prior to his current roles, he gained experience as an analyst in real estate investments and as a 'VC gatekeeper' at Lerer Hippeau Ventures, where he focused on direct-to-consumer brands, e-commerce, and SaaS, among others. theorg+1

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