Luisina Romero Lema
Product Designer, Visual Artist, UX/UI Expert, and Entrepreneur
Uruguay
Montevideo, Uruguay
Summary
Luisina is a highly experienced Industrial and Product Designer with a Master's in Strategic Design Management, possessing over 10 years of expertise in designing digital applications and platforms for global brands. She applies her deep understanding of user experience and research in her role as a Product Designer at Koronet and in her entrepreneurial venture, Lupita Studio. connectamericas+1
Beyond her industrial design career, Luisina maintains a vibrant independent artistic practice as a Visual Artist. She explores visual narratives through digital techniques, including photography, drawing, and animation using tools like Procreate. Her Substack, Lupita Studio, serves as a visual and written log of her artistic and design processes, demonstrating her creativity and commitment to experimental art. culturaenlinea+3
As the President of Lupita Studio, established in 2019, Luisina demonstrates strong entrepreneurial skills. Her studio offers comprehensive design services, from branding and UX/UI to website and app development, catering to corporations, large brands, and SMEs. The studio's presence in Uruguay, Argentina, and the USA highlights her international business scope. connectamericas+2
Luisina is also a critical thinker in the field of UX/UI, actively identifying and vocalizing concerns about manipulative design practices like 'dark patterns' in online services. Her commentary reflects a commitment to ethical design and a user-centered approach. linkedin
Her work at Kezmo Blog as a writer, and her exploration of AI tools like Midjourney for digital illustrations, indicate her engagement with evolving technologies and her ability to adapt her skills to new platforms and creative methods. kezmo+1
Work
Education
Projects
Writing
This is how I imagine the first flower on Earth
November 1, 2024A creative piece posted on her Substack, showcasing her artistic imagination and possibly her digital illustration skills.
My first week in Midjourney
October 1, 2024A post detailing her initial experiences with Midjourney, reflecting her exploration of AI tools in her creative practice.
Notas sueltas desde la contradicción
July 1, 2024A post on her Substack, part of her visual and written log about her practice as an artist and designer, exploring processes and thoughts.
A lo que no quiero renunciar
July 1, 2024A personal reflection shared on her Substack, part of her visual and written log about her practice as an artist and designer.