
Abhay Dhelia
Growth & lifecycle marketing leader
abhaydhelia
Vancouver, British Columbia, Canada
Joined February 2026
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Summary
Serial growth and lifecycle marketing practitioner: Abhay positions himself as a growth and lifecycle marketing specialist who has worked across DTC and SaaS brands, running acquisition, retention and loyalty programs. growthmarketingexpert+1
Loyalty and retention focus at DTC brands: Recent roles emphasize loyalty, retention and revenue-focused lifecycle marketing for consumer DTC companies (Tru Earth / Truly Free Home). tru+2
Independent consultant and content creator: Maintains a personal consultancy and publishes a blog with growth marketing how-to content and case studies to share tactics and playbooks for startups. growthmarketingexpert+1
Educational foundation in business: Holds an MBA (Goodman School of Business at Brock University) and earlier commerce and school credentials listed in professional directories. growthmarketingexpert+1
Work
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