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Abhay Sinha

Abhay Sinha

Director General, SEPC — Services export & trade policy expert

abhay-sinha
New Delhi, India
Joined November 2025

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Summary

Experienced trade‑promotion leader focused on services exports. As Director General of SEPC since March 2020, Abhay Sinha leads India’s services export promotion under the 'India Serves' brand — driving international outreach, market development, event-led promotion, and policy advocacy to expand services exports. servicesepc+2
Pharmaceutical export strategy and implementation specialist. During a long tenure at Pharmexcil he led Brand India Pharma, the i‑Veda export validation portal and IPHEX exhibition initiatives, demonstrating strengths in sectoral branding, regulatory solutions, and export traceability projects. pharmexcil+1
Policy, market intelligence and trade facilitation practitioner. His background at NCTI and CII and training with UNCTAD/CBI underpin a focus on market research, trade information systems, joint working groups and negotiation support — enabling evidence‑based market development and trade policy inputs. hticonference+1

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