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Eli Costea

Eli Costea

Co-founder and COO building innovative fintech solutions for B2B payments

Vancouver, British Columbia
New York, NY
Toronto, ON
Joined June 2025

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Summary

Eli Costea is a co-founder and Chief Operating Officer (COO) of NetNow Inc., a fintech company revolutionizing B2B trade credit management. He leads the development of innovative solutions that automate credit applications, streamline approvals, and enhance risk assessment for wholesalers and distributors, particularly in industries such as building materials. His entrepreneurial journey with NetNow began after identifying inefficiencies in traditional credit processes firsthand through his family's distribution business. netnow+6
He is actively involved in the fintech and startup ecosystem, as evidenced by NetNow's participation in the Antler Canada residency, the Intuit Prosperity Accelerator: Toronto, and securing $1.8 million in pre-seed funding from notable investors including Ripple Ventures. He frequently shares insights on B2B payment trends and credit management through webinars and blog posts, demonstrating thought leadership in the industry. antler+4
Eli is a co-founder of Eastern-Europeans in Tech!, an initiative focused on building and fostering a community for Eastern-European professionals in the tech sector in Toronto, where he actively organizes networking events. bonzaiai

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