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Prasanna Hendve

Prasanna Hendve

MBA student, growth strategist and digital marketing practitioner

Prasanna
Bodh Gaya, Bihar, India
Amritsar, Punjab, India
Joined December 2025
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Summary

Campus leader and event organiser — active in multiple student-run cells and events at IIM Bodh Gaya, including entrepreneurship/industrial-relations (Envision), the incubation centre (INSPIRE), the mindfulness centre (Samatvam), and production work for TEDxIIMBG. ted+2
Digital marketing and growth strategy practitioner — holds internship experience in digital marketing and is listed as a Growth Strategist on a digital agency 'About' page, indicating hands-on marketing and brand strategy experience. brandleapmedia+1
Academic and research contributor — coauthor on a multidisciplinary piece examining Artificial Intelligence in Human Resources Management, indicating engagement with research at the intersection of AI and HR/OB. colab+1
Competitor and collaborator in student competitions and projects — appears as team leader on competition registration documents and participates in campus challenge teams. scribd

Work

Education

Projects

Writing

Artificial Intelligence in Human Resources Management

January 1, 2024

A bibliometric and conceptual analysis of AI's influence on HRM across firm, employee and multilevel perspectives; discusses AI adoption in HR domains like acquisition, development and retention.

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Hobbies

Participates in Kaggle and data-science activities. kaggle

Involved in campus mindfulness activities (Samatvam). linkedin