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Atul Shankar

Atul Shankar

Sports business & operations leader and fitness consultant

Atulshan
Madrid, Spain
Joined December 2025
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Summary

Sports-business and operations leader with hands-on P&L and partner-management experience across India: Atul has led regional teams and P&L for fitness platforms (cure.fit, Fitternity), scaled supply and partner networks, and launched new revenue lines and services. fratch
Student leader and connector in sports business: While at IE University he served as President of the IE Sports Business Club (2024–2025), running club activities, events and external partnerships and representing the club publicly. ie+1
Community-focused mental‑health volunteer and mentor: Atul maintains long-term volunteer involvement in peer support and mental-health initiatives (7 Cups, Project C Foundation), indicating sustained interest in mental-health community work alongside his sports-career roles. fratch

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Hobbies

Badminton coach and enthusiast; involved in coaching and academy work. fratch