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Melissa Zeloof

Melissa Zeloof

Chief Marketing Officer at Unity, LevelUp Podcast Host

Tel Aviv, Israel
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Joined December 2025
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Summary

Melissa Zeloof is a highly experienced marketing leader with a proven track record in the technology and gaming industries. She currently serves as the Chief Marketing Officer at Unity, where she guides the company's global marketing strategy. Her expertise spans brand building, user acquisition, and monetization within the mobile app and gaming ecosystem. bloomberg+2
She is a prominent voice in the mobile industry, demonstrated by her long-standing role as the host of the LevelUp Podcast. Through this platform, she facilitates discussions with founders and leaders, delving into critical aspects of app development, monetization, and market trends, showcasing her deep engagement with the industry's evolving landscape. listennotes+1
Prior to her leadership roles at Unity, Melissa played a pivotal role in the growth and communications strategy at ironSource, an Israeli technology company that later merged with Unity. Her responsibilities included overseeing global marketing and communications during significant corporate events, such as acquisitions and mergers, highlighting her expertise in corporate communications and strategic marketing. rcrwireless+2
Melissa holds a strong academic background in English Literature from UCL and Tel Aviv University, which she initially leveraged in the publishing industry. This foundation in literary analysis and communication underpins her ability to craft compelling narratives and strategic messaging in her marketing career. timesofisrael+1

Work

Education

Writing

Unite 2024 Keynote summary: A Peek Inside Unity 6

September 1, 2024

An article published on the Unity blog summarizing the highlights from the Unite 2024 Keynote, including the Unity 6 release announcement, tech reveals, and developer success stories.

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Brands kicking butt with mobile apps

An article discussing how retailers are navigating the mobile world, whether through mobile web, apps, or both.

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Blog posts on The Blogs - The Times of Israel

A collection of blog posts on various topics, reflecting her early interest in literary journalism and her work at a publishing house.

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Hobbies

Hosts the LevelUp podcast, engaging with leaders in the mobile gaming and app economy about design, development, monetization, and marketing. listennotes

Has a background in literary journalism and worked in publishing, showing an interest in literature and translated fiction. timesofisrael

Notes

BWBar Winklersaid
MZMelissa Zeloof
is one of the most impressive marketing leaders they've worked with.

Jan 2, 2026