
Samba Natarajan
Senior payments and technology leader driving growth in global markets
London, England, United Kingdom
Summary
Samba Natarajan is a global technology and payments executive with over 25 years of experience, holding leadership roles in strategy, business development, and finance across diverse regions. He has successfully driven market development in key global regions like Japan, China, India, and Europe for PayPal, demonstrating expertise in acquisition integration, business transformation, and strategic partnerships. His leadership style emphasizes authenticity, transparency, and building tenacious teams. muraena+1
He possesses a deep understanding of the digital landscape, having led Singtel's Group Digital Life division, focusing on digital marketing, OTT video, and data analytics. His experience as CEO of Amobee further highlights his expertise in advertising technology and navigating market challenges with strategic initiatives and product investments. singtel+2
Natarajan has a strong strategic and advisory background, developed during his 15-year tenure as a Partner and Head of the TMT Practice for Southeast Asia at McKinsey & Company. In this role, he advised C-level executives on critical areas such as growth, corporate finance, and commercial operations, showcasing his ability to provide high-level strategic guidance. singtel+1
He is an advocate for the transformative power of AI and its impact on the digital economy, having publicly stated that AI is "bigger than anything I've seen since the dawn of the internet." He believes in leveraging AI to innovate payment experiences and empower both consumers and businesses. co
Samba Natarajan has extensive board experience, having served on the boards of companies such as Singtel Innov8 (as Chairman of the Board and Investment Committee), Globe Telecom, and Trustwave. He also served on the advisory board of the McKinsey Digital Campus and the Board of Governors of the Singapore American School, indicating a broader engagement beyond executive roles. singtel+1
Work
Education
Writing
Navigating Asia’s ecommerce landscape in 2022
January 1, 2022Article discussing how consumers are growing accustomed to online shopping and increasingly demand immediate and personalized service, written by Samba Natarajan.
Our Commitment to Clients, Partners and Employees: A Message From Amobee CEO Samba Natarajan
May 19, 2020A message from Samba Natarajan, CEO of Amobee, addressing the company's commitment during the COVID-19 pandemic, focusing on client support, community initiatives, and product investment.
Leaders for the Global Markets
1999-2000A publication from the Wharton School where Samba Natarajan was profiled.