Robert Ribciuc

I help companies "get a raise" from the marketplace, typically a 7- or 8-figure profit or valuation gain within 12 months. How do we do it? Is it for you? At EBITDA Catalyst®, we drive value creation with the drivers of Pricing and Revenue Management, a.k.a. the fastest acting drivers of profitability. Every company has pricing opportunities! We find and size the prize, then design the strategy and execution plan to capture it. We deploy top-flight analytics tools, and frameworks and processes honed leading pricing functions at Fortune 100 companies, unicorns, and learning the craft by doing as operators and P&L owners. Our client service approach rests on four pillars: 1. EBITDA Catalyst® - Delivering value creation and consistently outstanding ROI comes first. 2. Pricing Power Clarity®- Identifying and prioritizing pragmatically the top 2-3 ideas for value creation that can be executed now, to elevate both conviction to act and ROI when you do. 3. Mission Driven Pricing®- Pricing for profit cannot be a single-minded pursuit. Our clients' broader mission must also serve their own customers, communities, and more. We advise clients with a balanced, long-term view to value creation. We walk the walk by investing and paying it forward in our own community. 4. Pricing as a System®- Pricing is not an event. It is a process, and it succeeds best when it becomes part of a client's "operating system" and culture. We seek to support this process too, not just a strategy sprint. As part of Mission Driven Pricing®, we also help (pro-bono, when warranted) nonprofits that need pricing and monetization strategy for their fundraising events, programs, subscriptions, etc. 📧To connect (on LinkedIn or directly): robert@ebitdacatalyst.com ⌖🎯⌖