
Caleb Smith
Senior ecommerce and digital experience leader
Lake Worth, Florida, United States
Summary
Ecommerce leadership and digital experience expertise — Caleb Smith is a senior leader responsible for CITY Furniture's ecommerce strategy, focusing on optimizing the online shopping experience and driving digital sales. theorg+2
Omnichannel retail and brand experience background — prior roles at Office Depot covered both digital (B2B and B2C sites) and brand/in-store experience, indicating experience across online and physical retail touchpoints. rocketreach+1
Public-facing evangelism and vendor partnerships — appears in vendor/customer-facing video content and interviews (e.g., Netcore Unbxd) discussing ecommerce initiatives and platform choices for CITY Furniture. youtube+2
Community involvement — serves in a leadership role (Vice Director) with Silvie Bells, a nonprofit supporting NICU families, demonstrating ongoing volunteer engagement outside of work. silviebells