Sarah Bourlakas

Sarah is a seasoned brand and community strategist with a strong background in social media marketing, particularly in the CPG space. She has experience driving brand growth and engaging target demographics, such as millennials and Gen Z, through innovative social content strategies on platforms like TikTok and Instagram. Her work at Magic Spoon involved adapting to changing algorithms and focusing on user-generated content and authentic brand presence. theorg+3

With a Bachelor of Arts in English Language and Literature and a minor in Women's and Gender Studies from Furman University, Sarah also has a foundation in editorial work, having interned at Community Journals and Edible Upcountry Magazine. This background likely contributes to her capabilities in content creation and strategic communication. theorg+2

Sarah also runs a Substack publication called 'Sweet Treat' where she shares musings, recommendations, and recipes, showcasing her personal interests and ability to create engaging long-form content outside of her professional roles. substack