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Ben Fisher

Ben Fisher

Full-stack programmer, designer, and Shopify Expert for DTC brands

Los Angeles, California
Santa Monica, California
Joined February 2025

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Summary

Ben Fisher is a serial entrepreneur and full-stack technologist with a proven track record of founding and co-founding successful B2B SaaS and e-commerce companies. He has built and led ventures like Rodeo (CEO & CTO), CartHook (Co-founder, CTO + Head of Product), Alchemy (Co-founder + CEO), and Lean Startup Machine (Co-founder), demonstrating a continuous drive for innovation and business creation. mentorpass+3
His expertise lies in the intersection of e-commerce, Shopify, and AI/automation, particularly focused on direct-to-consumer (DTC) brands. As a Fractional CTO & Shopify Expert at SKINNY&bald, he has developed tools to enhance customer lifetime value (LTV) and average order value (AOV), working with prominent brands and consulting for clients such as Disney and IDEO. mentorpass+4
Ben is recognized for pioneering one-click post-purchase upsells in Shopify through CartHook, which processed significant transaction volumes and contributed to hundreds of millions in additional revenue for brands. This showcases his ability to identify market needs and develop impactful solutions that drive business growth. mentorpass+2
With a background in Journalism and Entrepreneurship from UNC Chapel Hill and early experience as an Interactive Creative Intern at Crispin Porter + Bogusky, Ben combines creative design thinking with technical acumen. He is a guest lecturer at institutions like Miami Ad School and Pratt Institute, reflecting his commitment to sharing knowledge and fostering new talent. about+3

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Notes

MCMario Costanzsaid
BFBen Fisher ๐Ÿดโ€โ˜ ๏ธ
has made a significant positive impact on the e-commerce industry through their founding work.

Dec 3, 2025