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Amit Lavi

Amit Lavi

Fractional GTM & RevOps Lead, AI-Driven ABM and Growth Strategist

London, United Kingdom
Tel Aviv, Israel
Joined September 2025

Network

12.5K connections
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B2B SaaS Marketing Leaders
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Cybersecurity Marketing GTM
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HubSpot Ecosystem
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Revenue Marketing Operations
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Orchid Security Team
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Summary

Amit Lavi is a leading expert in Go-To-Market (GTM) and Account-Based Marketing (ABM) strategies, particularly for B2B tech companies. He combines his deep understanding of marketing with AI-driven approaches to optimize revenue operations and drive growth. His current work as Chief GTM and ABM Officer at Lavi Prime, and his numerous advisory roles, underscore his specialization in these areas. about+2
With extensive experience at tech giants like Google and Facebook, Amit Lavi possesses a strong foundation in digital marketing and online advertising. This background informs his current advisory roles and his ability to leverage advanced strategies for B2B tech and startup growth. He also shares his knowledge as a mentor at Google Campus TLV and Microsoft for Startups. about+2
As the co-founder of Marketing Envy, Amit demonstrated entrepreneurial leadership in building a B2B tech and startup-focused marketing agency. His writings and contributions to various blogs highlight his thought leadership in areas such as inbound marketing, growth hacking, PPC for B2B, and content marketing, showcasing a commitment to sharing practical, data-driven insights. goenvy+1

Work

Education

Writing

Ultimate Guide to Automating Sales Funnels with Data

A guide on automating sales funnels using data to close more deals and save time.

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Lead Scoring for Anonymous Visitors: Key Criteria

Discusses identifying potential buyers based on their behavior, even without direct identification.

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Dynamic Content Personalization for ABM

Explores how dynamic content personalization is transforming Account-Based Marketing for businesses.

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Master ABM with AI: Create, Harvest, Activate

Insights into leveraging AI for Account-Based Marketing strategies, covering creation, harvesting, and activation.

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B2B Lead Scoring Calculator Simplified

Guidance on maximizing sales with a simplified B2B lead scoring calculator.

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B2B Content Idea Generator Hub

A hub for generating content ideas for B2B marketing.

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How to Measure LinkedIn ABM ROI

Provides solutions for proving the impact of LinkedIn ABM on revenue.

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Why GTM Engineering and why now

Discusses the resurgence and importance of GTM Engineering in reshaping business growth.

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Complete Guide to ABM, Personalization, and Branding

A comprehensive guide on the convergence of Account-Based Marketing, personalization, and branding in the competitive B2B landscape.

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Top signals for great GTM motions in 2025

Explores essential signals for successful Go-To-Market strategies in 2025.

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The Right Strategy - Inbound Marketing Vs. Growth Hacking

Compares and contrasts Inbound Marketing and Growth Hacking strategies.

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10 Most Promising B2B Startups in the UK for 2018

Highlights promising B2B startups in the UK tech sector.

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The Holy Trinity: Inbound, PPC and Social Media Marketing

Discusses the integration of Inbound, PPC, and Social Media Marketing.

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LinkedIn Site Demographics Segments Anonymous Site Visitors

Explains how LinkedIn's Website Demographics tool provides insights into anonymous site visitors.

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PPC for B2B: What's New on Facebook, LinkedIn & Reddit - Part 2

Reviews new features and updates for B2B PPC campaigns on social media platforms.

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7 Startups Killing it with Great B2B Content Marketing

Showcases startups with effective B2B content marketing strategies.

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Top 10 IoT Security Blogs You've Been Looking For

Curated list of top blogs focusing on IoT security.

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Why You're Not Seeing Results on Your Facebook B2B Campaigns

Analyzes reasons for underperforming B2B campaigns on Facebook and offers solutions.

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