Shirley Krupa CHINNAPPARAJ
Key Account Manager | Trade Marketer | International Retail
Roubaix, France
Joined June 2026
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3.2K connectionsSummary
Experienced in international retail and trade marketing within the beauty sector, holding roles such as International Retail Account Coordinator at ILIA Beauty and Trade Marketing & International Retail Specialist at Eclo.
Background in product and beauty technology marketing, including a Marketing Manager role on an Augmented Product Program (BeautyTech) at L'Oréal, indicating crossover between marketing and product/technology initiatives in beauty.
Formal business and marketing education with a focus on luxury and fashion—completed a Master's in Marketing Management (Luxury and Fashion track) at EDHEC and a PGDM in Marketing/HR from LIBA. liba
Has experience in customer success and key account management from prior work at Bank of America, complementing later marketing and retail roles. liba
Operates a registered sole proprietorship in France (ARANTEE CONSULTING) with a listed address in Roubaix, reflecting entrepreneurial activity or a business presence in France. societe
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