Boris Lepinskikh
Entrepreneur & founder focused on e‑commerce and proptech
London, England
Summary
Serial e‑commerce entrepreneur: co‑founded and led E96.ru from its early years, growing it into a significant regional online retailer and managing major transactional events during his tenure. e1+1
Founder and operator of multiple startups: since 2016 involved in ventures beyond e‑commerce (cofounder of Refonda) and later founded and led Сделка.РФ (2019–2022) as CEO, showing repeated founder/CEO roles across sectors.
Current UK‑based founder and corporate owner: associated with Smartyx and SMARTYX LTD, registered in Companies House as director and a person with significant control (notified ownership of 75% or more), and listed as resident in England. gov+1
Public and social presence: maintains professional and social profiles (LinkedIn, Twitter/Nitter, VK) and engages publicly on technology, retail, and cultural topics. nitter+1