
Brody Maxwell
Senior Talent Sourcer at Walmart and co-founder of TrueRep
Bentonville, Arkansas
Summary
Experienced talent acquisition professional with hands-on sourcing and recruiting experience across agency and corporate environments, including technical recruiting roles and senior sourcing at Walmart. His background includes roles supporting large clients (Google) through Randstad and in-house recruiting responsibilities. contactout
Entrepreneur and product builder in fitness technology — co-founder of TrueRep, which develops computer-vision-based mobile solutions (TrueRep Squat, TrueRep VBT) to provide affordable, real-time feedback for strength athletes and coaches. truerep+1
Content creator and communicator on training methodology and product education, having authored multiple blog posts about velocity-based training, squat technique, and related hardware/software considerations for performance training. truerep
Active in the Northwest Arkansas startup community — has represented TrueRep at local events and media (Startup Crawl, Startup Junkies podcast) and is connected with regional software development efforts (Ozark Apps). startupjunkie+2
Work
Education
Projects
Writing
VBTA Powerlifter's Guide to Velocity Based Training
January 1, 2024A guide for powerlifters on integrating VBT into programming to maximize strength and performance.
How Velocity Based Training Drives Intent Behind Every Rep
October 1, 2023Discussion of how VBT informs training intent and helps athletes make data-driven adjustments to their workouts.
Velocity Based Training: A Beginner's Guide
May 1, 2023Introductory guide explaining velocity-based training (VBT) concepts and how athletes and coaches can use velocity metrics to optimize training.