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Omri Traub

Omri Traub

Retail tech leader, entrepreneur, and software development executive

Brookline, Massachusetts

Summary

Omri Traub is a seasoned entrepreneur with a track record of founding and successfully exiting startups. His first venture, Transformis LLC, co-founded while he was a Harvard graduate student, developed an XML editor and was sold to eXcelon Corporation for over $2 million within a year. Later, he co-founded Popcart, a shopping assistant tool aimed at empowering consumers in online retail. medium+1
He possesses strong leadership skills in software development and engineering, demonstrated through his role as VP of Software Development at Oracle. In this position, he led a team of approximately 150 engineers focusing on Big Data Analytics and Data Visualization, particularly within the Endeca unit, which was acquired by Oracle for $1.1 billion. blackmesh+1
Omri is a strategic leader in the retail technology sector, currently serving as SVP & GM, Retail at Toast. His focus is on expanding Toast's presence in retail segments such as convenience, grocery, and alcohol, leveraging his deep understanding of e-commerce and consumer behavior from his experience with Popcart. blackmesh+1
His professional philosophy is shaped by principles like 'people over process' and 'fail fast', emphasizing team empowerment, rapid iteration, and not confusing 'difficult' decisions with 'complicated' ones. He values open communication and diverse opinions, a lesson learned early in his career about organizational silos. medium
Omri Traub holds a robust academic background in Computer Science from Harvard University, with a BA, MS, and having reached PhD Candidacy. This strong foundation underpins his career in software innovation, entrepreneurship, and leadership. blackmesh+1
He is an inventor with multiple patents to his name, primarily in the areas of information retrieval, navigation using semantic layers, and visualization of concepts within data collections. This highlights his contribution to technical innovation, particularly in data management and user interface. justia

Work

Education

Projects

Hobbies

Omri enjoys cooking, traveling, and photography in his spare time. businessinsider

He plays chess and the cello. businessinsider

He is involved in his local community, including schools and advising non-profit organizations. medium