Brittane Rowe
CEO & Co‑Founder, Awkward Games; Entrepreneur in Residence
New York, New York
Summary
Founder and product-driven brand builder: Brittane co‑founded Awkward Games and led creation of the Hella Awkward card game, scaling the product from a pandemic project to a retail product stocked in major stores and securing investment on Shark Tank. awkwardgames+2
Marketing and community-focused operator: She has served as CMO and applied a creator-first social strategy to build an engaged audience, using Instagram and TikTok along with organic community tactics to drive discovery and retail growth. canvasrebel+2
Trained theatre performer: Before entrepreneurship, Brittane worked extensively as a theatre actor (resident actor at The Flea, productions at The Bushwick Starr) and maintains a performance background that informs her public presence and storytelling. nytimes+2
Mentor and educator: In an academic and community-facing role, she serves as an Entrepreneur in Residence at Michigan State University's Burgess Institute, advising students and founders on entrepreneurship, brand building, and product strategy. msu