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Praneeta Pujari

Praneeta Pujari

Founder in consumer health; ex-Apple Watch & iPhone product lead

San Francisco, California, United States
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Joined November 2025
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Summary

Founder of an AI‑native consumer health startup (UniqueHuman / Digital Health Twins) focused on unifying wearable and clinical data to proactively detect issues and guide care. She leads product, fundraising, and early go‑to‑market efforts for chronic-condition use cases (pilot work reported on migraine). chicagobooth+1
Experienced consumer‑product leader at Apple with multi‑year roles in worldwide product planning for iPhone (including MagSafe/accessories launches) and long‑term product planning for Apple Watch, combining hardware launch experience with business and revenue planning. fastcompany+1
E‑commerce product and pricing background from Flipkart and a product growth role at Amazon — she has hands‑on experience building dynamic pricing engines, category growth strategies, and early commercialization initiatives in large marketplaces. clearadmit+1
Technical foundation (IIT Kanpur B.Tech) plus an MBA from Chicago Booth (Class of 2019) — combines engineering, behavioral/consumer insights and business-school training to lead product strategy at the intersection of hardware, software, and health. ac+1
Advocate for women in tech and active public speaker/commentator on cross‑border scaling and women’s leadership — frequently contributes bylines and speaks on topics linking product, business development, and inclusion in health/tech. thehansindia+1

Work

Education

Projects

Writing

What the best consumer health companies get right

August 1, 2025

Article on product and trust strategies for consumer health companies, emphasizing design decisions that foster long‑term user trust and adoption.

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Dynamic pricing in e-commerce: AI strategies to balance revenue with customer trust

March 1, 2025

Explains AI-driven dynamic pricing strategies in e‑commerce and how to balance revenue optimization with customer trust.

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Data-driven decisions: A business development framework for tech startups

January 1, 2025

Practical framework for startup business development centered on data analytics and measurable growth levers.

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Hobbies

Painting, dancing, and piano (listed as personal interests in Booth profile). clearadmit